There are lists upon lists out there of best practices for every social media channel you play on, but when we found this infographic by Made Freshly, we thought we should share. It covers standards to follow for your photos, as well as copy content to drive engagement. And we love that it reinforces the absolute necessity for a call to action. So many brands still shy away from directly asking their followers to do something for fear of sounding too pushy or overly salesy. But you can’t get what you don’t ask for. As long as you’re providing value – in the form of education, solutions, entertainment, etc. – then the CTS is a no brainer. Happy posting!
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